Copywriter
& Mental Health Advocate
Helping you raise awareness and break the stigma through the power of words.
Want to know how?
Scroll down to the good stuff!
I am on a mission to make mental health care accessible for all
And if you're here, there's a high chance that you are too.
You want to make a real impact on people's lives, but you are facing so many challenges.
Any of the below resonates with you?

The taboo aspect of mental health in the Middle East
It's a

The stigma surrounding mental health
People with mental illnesses are often labelled as "weak".

Mental health is just as important as physical health
You and I know it. But most people don't. They would rush to the hospital for the most random pains, but would'nt ever think of seing a therapist to unpack their life-long trauma. Little to they know they should never understimate the mind-body connection.
"OMG, that sounds just like me!
So what now? How can you help me?"
Well now, I have just the solution for you:
đCopywritingđ
Confused? I've got your back!
Itâs the art of crafting impactful words to educate, engage and inspire your readers to take action.
Everyone. Literally. Copywriting is like a superpower. When used in the right way, it brings outstanding results.
Whether you want to boost your visibility on social media, skyrocket your sales, or spread awareness for a cause you hold dear to your heart: copywriting is key.
Like all good things in life, it starts with research. Lots of it.
We will identify your target audience and define your tone of voice.
Next comes my favorite part: cherry-picking words to make the most compelling copy and hit your public right in the feels. We want it to be an epiphany for your reads.

"Great, but you still haven't told me who you are ?"
My bad!
My name is Imane, I am a tech engineer turned copywriter, based in Dubai.
I work mostly in the mental health, self-development, and well-being sectors. But I do occasionally venture outside of my comfort zone, because I'm curious that way.
I help create Social Media posts, Blog posts, Sales copies and Newsletters.
I have lived in France for 10 years, so if you're planning a trip soon, message me for hacks and tips.
I have been writing for as long as I can remember.
When I'm not writing, I'm either cooking, running or reading. It's either romance books or true crime for me, there's no in between.
"Okay, but why would I work with you?"

Passionate about my work
I started writing since the age of 9 and never stopped since, I was hooked from the first line. I live to write, and hope to one day change the world with my words.

Scientific approach
I bring a scientific approach to my work, thanks to my 2 masterâs degrees in tech and economics.

Multilingual
I speak fluent English, French and Arabic.

Trained and certified copywriter
I went through a mentorship program to learn from seasoned professionals

Delivery on time
As a former project manager, I can guarantee a smooth process and a delivery right on time.

Smile attitude
I am an optimist at heart and a cool person to be around. #definitelynotbiased
Not so sure about this?
Book your FREE 30-min consultation now!
Offer available until Dec. 16th